Batch Coffee Roaster is a new business in Cheltenham, Victoria. As a new business they contacted Burst Creative to create a visual branding identity for customers.
To begin the concept design stage, Burst researched many Coffee Roaster companies as competitors to find out what design is appealing and why it works. Batch were wanting a logo design that resembled a earthy and organic style.
The logo is to printed on Heshion Sacks that the coffee beans are distributed in therefore the graphic was to be quite strong and relevant. The client asked that a resemblance of a coffee bean is paramount and incorporating a Rosetta would also be significant. Many different concepts were explored to make sure final result was absolutely ideal and flawless.