Delahenty Machinery are specialists in providing machinery for a wide range of Australian automotive industries. The Company approached Burst Creative with an idea to re brand their logo which was red initials on dark grey disc with a heavy drop shadow. The logo was looking a bit lost, and in need of some personality, and a graphic solution to their current Logo.
The brief from Delahenty Machinery was to create an entirely new logo design with simple clean lines and a possible art deco inspired look. The enthusiastic and understanding staff at Burst Creative were excited about this creative challenge and quickly got to work creating concepts for the rebrand.
The final logo is simple and sophisticated. It can be used successfully in all of the Delahenty Machinery promotional material and creates a modern brand character for Delahenty Machinery.